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Keeping Your Station's On-Air Team Motivated


A motivated team of radio presenters will undoubtedly perform better and help make your life as Programme Director much easier.


But keeping your team motivated may not feature highly on your list of priorities when you're busy with other duties. So, with that in mind, here is a list of quick & simple ideas so you can offer motivation without it stealing too much of your time.

Make Your Radio Station Website Sizzle

In our monthly Radio e-Zine we have a regular feature called PD Tips. These are simple suggestions that Program Directors can take and apply quickly and easily.

 

In a recent PD Tips column we focussed on station websites and how easy it is to make your radio station website sizzle!

 

The Future Of Radio?

There’s been a lot of talk recently about how ‘streaming radio’ is set to replace the more traditional ‘over-the-air’ broadcast radio.

 

The argument from those in the streaming camp seems to stem from the fact that more and more of us are heading online to consume audio (and video for that matter). These days you can listen to streaming radio on your computer, your mobile phone... pretty much anywhere.

 

Apple Rejecting Radio Apps for iPhone

It looks as though radio stations will face an uphill struggle getting their apps approved by Apple in the future.

 

Apple’s iTunes is reportedly starting to reject apps that feature just a single station.

 

Why Radio Networking And Syndication Is The Way Forward

It was announced yesterday by the UK’s Global Radio (owner of Capital FM, Classic FM and Heart) that they were finally, and some would say ‘expectedly’, to make the change within their CHR brands, by networking the remaining stations left over from the Hit Music Network and Galaxy by expanding the Capital FM brand. Now, although I will put my hands up to not understanding why they didn’t extend the “Galaxy” brand rather than dirtying the London heritage brand of Capital FM, I do think this is the right thing to do..

 

The Impact of Simple Radio Content

Always one to be a little behind my friends (and general taste), I've embarked on a reading mission to enjoy the highly recomended book "Radio Head" by John Osborne.  This has been Radio 4's "Book Of The Week" and has been highly rated by The Guardian and The Daily Telegraph (but don't let that put you off!).

 

Radio And The "Like" Button

As you may already know, today (26th August 2010) was a momentous day at Blue Revolution.  We launched this, our spangly new website.  You may have noticed...

 

Paul and I discussed at length the launch and how we were going to handle it.  Would we PR it immediately with all guns blazing or would we "soft launch" it and let our clients use it, make sure they are happy and THEN tell the world?  We opted for the latter option.

 

3 Killer Ways To Increase Your Radio Station's Ratings

I was going through some of my notes the other day and found a half-written article that I had meant to finish a long time ago. So, I spent the extra time needed and thought I’d post it here. It deals with 3 really quick ways your station can help improve its chances of gaining audience.

 

3 Killer Ways To Increase Your Radio Station's Ratings.